How Can I Get Started With Link Building In Off Page Seo |
Search engine optimization techniques are increasing day by day with new innovations. People may not know all tactics and strategies that much. Off page SEO is as much important as on page SEO. In off page SEO, linking building is an important factor. The more you generate links for a webpage the faster you can get rank on search engine. People who don’t know much about off page link building, can get started with some link building techniques given below:
Anchor Text
Link anchor text is an important factor for link building. If a page has dozens of internal links with the right keywords, that page will have a very good probability of ranking for the targeted keywords in the anchor text. A web page should not have so many anchor texts with same exact keywords for all your backlinks. Google will not recommend these for good ranking. So use different anchor texts as much as possible for your backlinks.For example, 30% of targeted keywords, 30% of phrase matching mix keywords, 30% of anchor text keywords like click here, know more and read more etc. and 10% of URL of the webpage.
No-follow and Do-follow Links
The no-follow attribute is added for not to pass the reputation of that web page to the linked web page. When the no-follow link is not present that means it is a do-follow link and that web page passes its reputation to your linked web page. So that’s why no-follow links are not much useful for off page SEO. You should try to get do-follow backlinks for your web pages for getting a higher ranking.Building do-follow links is not that easy. You need to do so many blog posting and commenting for getting a do-follow link. Forum posting is also a good option for getting do-follow links. So you should have to make a proper strategy for that.
Similar Blog and Website
You can get backlinks from reputed blogs and websites those are similar to your website. A fitness blog will never link to a clothing blog. So you should always try to get backlinks from niche blogs or websites similar to your web page.Don’t Do Black Hat SEO
Black hat SEO is a procedure of getting access of backlinks for your web page in very short period of time. But this process works earlier not now. Getting thousands of backlinks to your website is like a suicide. These backlinks’ quality is very poor and search engine knows which backlinks are natural and which are not. These backlinks are mostly from spams websites. So better avoid black hat SEO and low-quality backlinks to your web pages.Social Media and Rich Content
Google always give priority to quality content to its searches. Quality content is always shared more. So try to make your content meaningful, keyword-rich and soulful that attracts everyone to read and share your content.For your content posting, you need to socialize your website. Make a blog and social accounts on social media sites so that you can connect maximum with your users. Post quality content relevant to your website so the maximum user will see and share your content. Compelling content increases the chance of getting a higher ranking. On social media, try to provide high values to your followers or viewers and provide useful content so that they can trust on your web page and would like to share your post.
So in the conclusion, I want to say that you must create quality content and use targeted keywords. Keep updated your website with new contents, select good keywords, and always try to get do-follow links for your webpage. More you present on social media with compelling content, the more traffic you will get on your page. There are a lot more strategies for link building such as bookmarking submission, ad posting etc. to get ranking in search engine.
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